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RECRUITING

- The future of recruiting -

December 6th, 2018
Kate N (1)
Written by Kate Noftsinger

In terms of recruitment trends, 2019 will bring a fresh set of recruiting trends that will significantly impact your recruiting process. Are you ready to implement them or will you be left behind?

We bring you the 3 top recruiting trends for 2019 that you need to start implementing ASAP, otherwise, you will end up being the loser in the war for talent before the year ends!

Written by Kate Noftsinger

In terms of recruitment trends, 2019 will bring a fresh set of recruiting trends that will significantly impact your recruiting process. Are you ready to implement them or will you be left behind?

We bring you the 3 top recruiting trends for 2019 that you need to start implementing ASAP, otherwise, you will end up being the loser in the war for talent before the year ends!

It’s a candidate driven market out there

The way we recruit has changed. Compared to just a few years ago, candidates now have far more power during the job search.

According to research and every recruiter and HR professional everyday work experience, the current job market is 90% candidate driven. That means you don’t pick talent anymore. Talent picks you.

Consequently, finding and hiring ideal job candidates, especially those with in-demand skills, has become an extremely hard, expensive and time-consuming.

Get our guide for finding high-quality job candidates!

That’s why there is a major shift going on in recruiting paradigm. The focus is now on candidates, who are being treated like customers.

The change of paradigm brings a whole new set of buzzwords and new recruiting trends. We highlighted 15 most important among recent trends in recruiting that will have the greatest overall impact on the recruitment industry in 2019.

Top recruiting trend no. 1: Recruitment Marketing

What is recruitment marketing?

Recruitment marketing strategy is based on the implementation of marketing tactics in recruiting. Recruitment marketing is the process of nurturing and attracting talented individuals to your organization using marketing methods and tactics.

The importance of recruitment marketing

Recruitment marketing is a discipline that has been introduced as a consequence of the current situation in the labor market. Its main goal is to follow the latest trends in the market and offer solutions to the companies that best overcome these new challenges. Companies that first adopt these new recruiting best practices will be more likely to attract talent. This is why Recruitment Marketing will be at the sole top of the recruitment trends 2019.

Top recruiting trend no. 2: Inbound Recruiting

What is inbound recruiting?

Inbound Recruiting is a recruitment marketing strategy where you proactively and continually attract candidates with the goal to make them choose you as their next employer. Your goal in inbound recruiting is to attract, convert and engage candidates.

The importance of inbound recruiting

Lately, there has been a switch from outbound to inbound recruiting. Simply reaching out to the candidates and offering an open position is not the way to attract talent anymore. If you are looking for a long-term solution to advance your recruiting and hiring strategy, inbound recruiting is the recruitment trend you should adopt.

Top recruiting trend no. 3: Employer Branding

What is employer brand?

Employer brand is the term commonly used to describe an organization’s reputation and popularity as an employer, and its employee value proposition, as opposed to its more general corporate brand reputation and value proposition to customers. Employer branding ideas are essential for building a strong and attractive employer brand.

The importance of employer branding

Research by LinkedIn has proven that more than 75% of job seekers research about a company’s reputation and employer brand before applying. Companies with a bad reputation not only struggle to attract candidates, but they also struggle to retain employees. This is why employer branding is one of the top recruitment trends of 2019!

Kate N (1)

KATE NOFTSINGER

“Imagine if every time you had a job opening, you had a pool of talent from which you can just pick the best one! Sounds great, right? This is the reason why many recruiters have already adopted this recruitment trend and started building a high-quality candidate database for current and future needs.”

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